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Small Business Planning Essay
Introduction
SME stands for small and medium enterprises, while ICT stands for Information Communication and Technology. ICT has helped in the growth and development of these firms by employing various tools, such as inbound logistics, operation and manufacturing, outbound logistics, marketing and sales and after sales services.
All these systems, incorporated, will lead to an increase in profits in various firms.
Also, setting up various websites that provide vital and useful information that educates people on the benefits and advantages of these enterprises makes their life easy.
Data Transformed into Knowledge
Data are defined as facts and figures without a specific meaning. Through the employment of various ICT systems, one can transform the data into information which can be readily helpful and used as knowledge by the public. This information can be enacted in various ways.
These firms create websites that sell their ideas and concepts about the services they offer (Prakken 2009, 209).
Once the public has being familiarized with the concepts, they can be able to choose the firms of their choice according to their needs.
With this in mind, the importance of ICT in starting small businesses cannot be ignored. This is because it helps to publicize the firms, thereby increasing their growth rate.
Mobile or Telephone Technology
Good managers must identify the quickest way to make communications within the firm. There is some information that cannot be communicated through mails.
This is because the information may be urgent. In such cases, there is a need to apply IC. Telephones are a quick and reliable way to convey information. This is because they allow for direct conversations between the involved parties (Celie 2011, 29).
When a small business is about to start, this is the means that should be used in their communication. This is because it will allow the firm to conduct effective deals. Custom Writing Service-Original College Essays It will also enhance the coordination within the firm.
Radio as the Means of Communication
While starting a small business, it can be expensive by airing the adverts on TV or creation of a website. However, a skilful manager can make different announcement to the public and also to employees on vital issues on the radio.
Custom Writing Service-Original College Essays These means of communication are cheap.
The other favorable factor about it is that most of the people can afford a radio compared to a computer or a television set (Boisot, MacMillan and Han 2008, 220). One can air reasons why his/her firm is the best.
One can also explain how people can contact the firm headquarters for further information on the same issue. This is also a technology that is used by most of the starting businesses.
Internet
Internet is a vast connection of computers that share information, resources and also media. Internet can be used in a starting enterprise for various reasons. Creation of a website is cheap, compared to advertisement on local television stations or international television stations. In terms of hosting the website, it is fairly cheap and affordable to the enterprises.
The websites can help in opening of accounts, revision of cash statement and also transfer of cash from one account to another (Hanna 2010, 256).
The websites provide a business platform that allows the public to shop or sell their commodities and services through Internet.
This is referred to as e-commerce. It can be useful in a manner that if an SME is selling policies and shares the public can just log on to their accounts buy shares and also pay through the same way at the comfort of their houses.
Of all the technologies that are applied by businesses, Internet is the most used in the world today (Remenyi, Money, Sherwood-Smith and Irani 2000, 129).
This is due to the increased number of Internet users all over the world. Therefore, it has been functioning as a platform, on which many business activities are carried out.
Video Sharing
This is where a firm can upload its video, entailing different services it offers to Internet in video mode. A good example of this service is the YouTube. Custom Writing Service-Original College Essays
This ICT technology is a vast database full of videos. These videos can be used to guide a new customer on various methods of interacting with the SME and the accounts.
Custom Writing Service-Original College Essays The rules and procedures offered there are so easy that a person can break them down into parts and perform a specific task.
By the use of these videos, which are uploaded free of charge, the SME can maximize on profits and, on the other hand, serve the customer to maximum satisfaction.
Email Programs
These are programs that make sending and receiving of electronic mails possible. A good example of this service is Gmail offered by Google, and yahoo mail. E-mail Services provide a platform of interaction between the SME and its client, either by use of computers or even mobile phones. Custom Writing Service-Original College Essays
The E-mail received can lead to the profit maximization, depending on the help that the client is looking for. For example, if the client wants to deposit money or withdraw money from the SME account (Feng 2006, 129).
The e-mail can contain the procedure on how to do that.
Also, the firm manager can use e-mails to communicate to different staff in the organization. For example, if the managers want to organize a meeting instead of posting a memo on the notice board, an email can be used to communicate with them.
Blogging
A blog is a discussion website posted on the www. This website is just small and mostly it contains comments of people. It is easy to design and it does not require hosting.
Custom Writing Service-Original College Essays It is incorporated by other large website. An SME can create a firm blog that can be used by the public, in case of any help.
A blog does not consume many bundles to open, because it is clear, and it does not contain large images or video.
Blogs can also contain the hyperlinks of the SME websites that will direct you to the main website. This will help the customer to transact and interact with the SME system either to withdraw or deposit (Sveiby, Gripenberg and Segercrantz 2012, 120). Custom Writing Service-Original College Essays
This will lead to an increase of cash flow within the firm and profits will be maximized. Clients will enjoy the firm benefits easily, and the will be happy customers.
Implementation of the ICT Tools
In order to yield more profits and benefits, there must be cheap and faster communication at place. This ensures that there is a maximum coordination in the firms. The firm must identify the relevant software to use in order to cut the down expenses and focus on increased profits.
The firms must have the knowhow on how to communicate to customers through Internet, mobile phones, radio frequencies and e-mails.
The firms can employ mode of selling and buying of services online. Buying and selling of policies and shares can be fast, if the transaction is done through Internet.
After all this has been made a success, the firm can finally enact an after sale service software which will give or show the customer’s satisfaction level. Implementation of these tools just requires small starting force, even if the organization is small.
Conclusion
The above discussed points can be fundamental in the starting of small firms, as well as growth of the existent firms. In general, ICT will help in boosting the businesses competitiveness and expansion on the economy table.
By embracing Internet on the SME, this will lead to a three time increment to the firms.
Use of accounting packages or software to trim the manual work by 88% and this will increase and yield to more profits.
Also, by employing software that foretells or analyzes the future expectation of the trends on the market growth, this will enable the SME managerial sector to prepare in advance in case of any change.
ICT will lead to an improvement of business transaction, reducing the room for errors, but enhancing the effective expansion of the firms.
Custom Writing Service-Original College Essays By these factors, more people will tend to join these firms, and in return, more cash will be in circulation.
Therefore, the role of ICT will lead to benefits and advantages which could not have been experienced in its absence.


